Winter sports were largely invented by the British leisured classes, initially at the
Swiss village of Zermatt (Valais), and St Moritz in 1864. The first packaged winter sports holidays took place
in 1902 at Adelboden, Switzerland. Winter sports were a natural answer for a leisured class
looking for amusement during the coldest season.
The Fun Ski & Snow Festival, which has been organized annually by Korea tourism organization since 1998 and
participated by about 10,000 tourists from Asia, is one of the most successful winter tourism products in Asia.
The festival provides a variety of events such as ski and sled competitions, ski and snow board lessons, performances
and recreational activities. Majority of the event participants are foreign visitors who come from countries with a
warm climate that have no snow. The event offers them opportunities to enjoy winter and winter sports in Korea.
In addition, southern South American countries making up the Patagonia region in Chile and Argentina attract thousands
of tourists every year. Skiing is extremely popular in the mountainous areas.
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